The brave ones, the extraordinary ones. Those who haven't forgotten how to dream, imagine, and hope. Journeying to this place and traversing through forests, green fields, and meadows—until you arrive at a small, adventurous town where you can recline in its heart. Amidst the green, fragrant grass, you can do what dreamers do—gaze at the blue sky and the white clouds. And yes, indulge in ice cream, just like when we were children. They call them cloud movers here. Not only do they carry pockets full of dreams, but they also craft the finest, enduring ice cream with mightiness—a formidable dream for a quaint town nestled in the heart of the forest, don't you think?

Here in Rūjiena, there's something in the air. Here, you sway the clouds to bask in the sun. Here, you're daring, wrapped up in a blue ice cream wrapper. Remember, you must know what you truly desire, how you're feeling, and what brings you joy. Those who believe thrive in happiness and fulfillment.

Dreamer city

Rūjiena happens to be the cloudiest spot in Latvia, and perhaps that's precisely why the ice cream produced here is exceptionally delightful. It's likely the influence of the Rūjiena air, the clouds, that imparts a distinctive and crisp flavor. Anyone who has savored the local ice cream finds themselves inspired by its greatness. Rūjiena's Ice Cream stands out as a local marvel, hosting the sole ice cream factory in the region. Tucked away in the small, verdant city forest and surrounded by meadows, it creates a unique setting.

In the forests of Northern Latvia, renowned for its exceptional air—despite being the cloudiest place in Latvia—creative individuals have always congregated here, driven by an unyielding desire to craft genuine and enduring creations.

Rūjiena's Ice Cream Factory came into existence several decades ago, born from the daring dreams of local dairy farmers. Prior to its transformation, it stood as the largest dairy in the Baltic States. Remarkably, the ice cream factory still operates from these legendary premises, diligently preserving local traditions. For decades, Rūjiena's Ice Cream has been crafting authentic treats from milk and cream, exclusively employing natural and raw materials. The tale of Rūjiena's Ice Cream is one of dreams and the pursuit of turning them into reality, all while upholding the highest principles and standards.

If you can dream it, you can make it!

Mission

Our mission is to create delectable and daring products that ignite people's yearning to fulfill their dreams. We serve as an embodiment of bold and genuine endeavors, stirring up ancient, natural, and authentic emotions that inspire the imagination in finding pathways to realize one's dreams. Each of us has the capacity to be a dreamer and a cloud "whisperer," just like Rūjiena!

Vision

We stand as the most vibrant and thrilling ice cream factory in Latvia, cultivating an inspiring and distinguished atmosphere. Our solid reputation and narrative are not just words but are brought to life through our actions. We are a valuable and profitable business, with our story resonating not only locally but also reaching a global audience. We are a force of energy, a resonance that stirs and awakens all of Northern Latvia.

Core values

• Determination- embodies the courage to think, dream, and take action. It's the fusion of strength, passion, and the acceptance of challenges. It means being an inspirational example, effecting positive changes in both the environment and the lives of people.

• Traditions- represent the longing to be part of a family, a city, and national customs that bind people together.

• Excitement- born from daring ideas and forging one's own path.

• Rūjiena- stands as a symbol of opportunities and the realization of dreams. It symbolizes personal capabilities, local heritage, and cherished traditions.

Our treats